It was. But as discussed, the problem is that Mike Dee asked UM if they wanted to be part, UM said no, and Mike Dee decided to go forth with it anyway.
i have a feeling this ties into the roadblocks with the stadium. The vision Dee/E=Ross had may not be unfolding. As a result, both may have figured Dee is better off elsewhere.
I guess it might, but I really think this market and venue is very difficult to deal with, I thought the proposal was damn good no?
You can say that, but that's not necessarily true. The product does indeed have to be attractive but that's all the football side of the operations does. The rest is sales and marketing, and is also guided by economic decisions. Marketing efforts can and do drive up interest. It's not like the team has been 4-12 bad every year. The team completed one of the most dramatic turnarounds in NFL history in 2008, was 7-9, 7-9, 6-10 and 7-9. There are other teams with worse records over the period that don't necessarily have the attendance/ratings problem that Miami does. This is a very familiar issue for me because I work at an asset management firm. It's true that our equity and fixed income management strategies have to be attractive enough to sell, which means they have to have good track records, however it's also true that the sales, marketing and business efforts can play a MAJOR role in the level of assets you have under management. For example, one of the products my team manages had a very good track record for a very long time, but our sales and marketing force was not effective at selling it and the product only had about $15 million under management and had been at that paltry level of assets under management for years and years. Then we managed to win over a large European bank who gave us control as sub-advisor of a relatively meager $100 million mutual fund. Now, that European bank is responsible for the sales and marketing effort of our strategy. The results of a new and more effective sales force taking over the marketing effort? The fund is already up to $800 million in just over a year's worth of time. That's 800% growth in AUM where before we'd be lucky if we got 5% AUM growth in that product. So yeah, Mike Dee ran a very important position in the company that had its hands all over not only the bottom line P/Ls but also the attendance and ratings. And those things have gone poorly since Mike took over. You're asking me if I think that Mike Dee had a crystal ball and knew that Tim Tebow would beat us on the Gator Day that he set up for the Dolphins? I assume that's a rhetorical question. What I'm assuming is that Mike Dee should have had the wherewithal to know it was a BAD idea. By all accounts Nat Moore proposed the idea and it was intended to be a Gator Day as well as a Hurricanes Day. But as Awsi Dooger eloquently pointed out, Dee was clearly very clueless about the dynamics of college fandom in his own fan base...which is purely Mike Dee's shortcoming and nobody else's. It is literally his job to know those things. And when the Hurricanes bowed out, it was his job to know that they needed to cancel that event. It also wouldn't have hurt to notice that Tim Tebow, the most megalithic member of the Gator team that the Dolphins intend to honor, was on the team that was trying to hand the Miami Dolphins a home loss that day. You know how they say luck is where preparation meets opportunity? This was a great example of diametric opposite. Gross negligence, lack of foresight and lack of preparation met opportunity to create an awesomely embarrassing experience where the Miami Dolphins honored the opposing team's quarterback at halftime just before he engaged a ridonkulous fourth quarter comeback that left the home crowd stunned and left members of the Miami Dolphins roster quite literally convinced that Tim Tebow has religious powers. That's not an exaggeration. Karlos Dansby from that moment on considered Tim Tebow to be truly blessed by God in ways that other men are not.
Yup.. He's the only one that completely agrees with me about the disadvantages the venue brings to the franchise to the degree that I do. He believes it's worth two points, for the opposing team whenever we play at home, and backs it up with great logic..
I think ultimately Dee ended up failing, but I also think that Miami is the toughest market in the country. I think when you combine the different cultures, people from other NFL markets, entertainment competition, sports competition in the Heat, income levels, the effects of the recession....you end up with a marketing nightmare that is absolutely unique to Miami. If I were the Dolphins, I'd be looking for someone in Miami, even if they haven't done this on a major sport level before.
It's really hard to understand what he succeeded or failed at..I thought the intentions to get a stadium deal done was outstanding, offered an unprecedented deal to the region (would of liked s whole new one but thats not gonna happen), now whether he made mistakes along the way, I'm not privy to enough info to have conviction either way..I think the venue is a desperate situation and he gave it a great run, fail for the city and team the most ...I also love the image change, big decision, absolutely needed imo, and extremely happy with the results...Whoever was responsible for the tebow thing had no clue what they were doing in that sense.
I have a question, how is the logo change leak Dee's fault? We talking about the actual leak or the reaction to the leak?
That's utterly ridiculous of them to even let an average joe attempt that. I've been to a few rams games living where I do and I believe they did this same contest from maybe 30 yards out. Sent from my SCH-I535 using Tapatalk 4 Beta
It actually makes no sense to have Gator Day in South Florida anyway. This is Hurricane country. Take F***ing Gator Day to the Jags.
this is the absolute best,, and typical of Awsi "At worst he should have combined the two brainstorms, by having Gator fans kick 60 yard field goals at halftime. " thats laying down some perspective amigos
I thought that was a Nike fumble. Wasn't that their employee that leaked the logo? I admin, Dee is prone to throwing hissy fits, but don't see how he can be accountable for Nike employees.
If you care about leaks to that extent then you have to formulate a plan that gets what you want accomplished done without significant risk of leaks. He controlled the timeline and the plan.
I don't know if you can bro. If you take the music industry and the movie industry for example, anything that goes out to a mass amount of people like that is going to get leaked especially with the innanet. This isn't just with the Dolphins either. Nike doesn't do well with clandestine operations. Jags jerseys' leaked too. Nike just sucks with that crap.
So then unveil the new logo under your own control before it goes to Nike and 5,000 pieces of clothing get made that can easily be photographed and instagrammed by a random employee. What they tried to do was have this big logo unveiling bonanza with a bunch of fans and immediately roll out all this clothing for them, etc. It's like trying to start a war and reeeeaally hoping your enemy doesn't notice that you've been building thousands of tanks and fighter jets, hoping to sneak them out to the front lines before anyone knows they even exist. Not realistic. Understand where the risks are and control to avoid them.
I share your opinion on the logo/merch debacle. It's impossible to keep a secret in todays World between a few people, Dee was delusional if he thought he'd be able to do the entire "rebranding" by the clubs terms. He had control up until the manufacturing of product, then it was over. He should have released the logo a month before he did, on the teams terms. On topic of Dee leaving: Good ****ing riddance.
His first love has always been baseball. He is from San Diego and he had a chance to be the President of a MLB team and go back to his home town. I think most of us would have done the same thing if given the opportunity. His main job for the Dolphins the past few years has been to spearhead the push to get approval for a bill to help pay for renovations to the stadium. With no success on this issue, I'm sure Ross wasn't going to try too hard to keep Dee in his position. Now Ross will have the opportunity to hire someone who might have more political muscle in Tallahassee.
It won't be hard to make an upgrade. I never trusted the guy since he was a baseball guy at heart, and it was cemented my dislike for him when he totally misread the public mood and approved Nat Moore's stupid idea of "Tim Tebow Day". Who creates a day when you ON PURPOSE bring in thousands of people to root against your own team. And then there is this years stadium disaster. He was a complete moron and I don't think Ross (if he has any brains - which is debatable) can do any worse.
the season ticket base dwindled by more than 17,000 under his watch. Failed experiment ? I'd say so, and I've wondered why it took Ross this many years to get rid of him. Oh and thank God all those people from the Red Sox that work in his office and have NO CLUE about So Fla and the mood of the fans here will probably be going bye-bye too. No tears from me.
It was Nat Moore's idea (and of course he's a Gator) but Dee approved it. That in and of itself should have told Ross 3 years ago this guy was a complete moron.
I never understood Dee's strategy about that anyways, it was f*cked up from the start. They unveiled the stadium plans in 2010 and then just sat on them for 2 years and then make this mad dash to get it done, without paving the way during those 2 years. Meanwhile while they sat on it, the Marlins pulled off a boondoggle and wiped out their chances of getting public funding. It was completely moronic (I know I've used that word a few times already but if the shoe fits.....)
I wasn't a big fan of Dee but he wasn't responsible for the loss of season ticket holders. That was totally on the football side of the business and the very mediocre product they have been putting on the field in recent years. If the team can once again become a consistent winner, season ticket sales will go up again. It is up to Ireland and Philbin to get the football team turned around. That wasn't one of Dee's job functions.
Where should I send my curriculum vitae? Not qualified you say? Well this is the first ten things I'd implement: 1. Bring in live Dolphins to swim in the endzones and do tricks when we score touchdowns. If baseball can have it, we can too 2. Shaded upper level in the stadium. Make it a priority. If we can't get a new stadium.... Get Ross to open up his butt cheeks one more time. (what do you mean this last sentence could cost me the job?) 3. Free beer for season ticket holders (1st quarter only, limit two per customer ) 4. Ax the "Miami Dolphins" theme song during the game 5. Only play the song when we win at the end of the game 6. Forget orange carpet... make it orange/aqua zubaz style carpet!! 7. No male cheerleaders... ever 8. More female cheerleaders, not on the field, but in the stands. 9. All you can eat food included with purchase of ticket (hot dogs, pizza, soda fountain, pretzels, peanuts, nachos) for upper level areas (last 10 rows) 10. No Miami Sound Machine music, unless we are beating the Jets, Pats or Bills by 30 points in the 4th quarter.
